When: 2021-06-17T17:00:00.000Z

Duration: 61 minutes


Learn all the tips and best practices of advertisers using our automation solutions to optimize campaigns with outstanding results. 

In today’s world, balancing competing priorities in work and life is a universal challenge. Intelligent Automation can be a powerful toolkit to help you save time while driving better results. In addition to tips on how to use automation solutions to optimize campaigns, we will also cover updates on the latest and greatest innovations from Microsoft Advertising automation solutions, and practical guidance about how you can leverage various intelligent bidding options to achieve your business goals. 

Join us to learn how to: 

  1. Navigate through different case scenarios and choose the most suitable bidding strategy among the growing suite of automated bidding solutions. 
  2. Leverage target impression share and portfolio bidding strategies.
  3. Get great results combining the power and reach of our search partner network and enhanced CPC with our new volume precision strategy. 
  4. Optimize your responsive search ads campaigns with Microsoft Advertising unique features such as location insertion or countdown ads.

Knowledge Level:

  • Intermediate

Need a refresh?

If you want to kick-start or refresh your Microsoft Advertising knowledge, you can learn more about our products and solutions on the Microsoft Advertising Learning Lab. You can also check out our previous Microsoft Advertising Virtual Bootcamps On Demand

Please note: By joining the virtual bootcamps your personal information, such as name, email and phone, will be visible to other participants.

This event is part of the Microsoft Advertising Virtual Bootcamp Series taking place from May to June 2021.

Presented by


Monica Orsino

Learning and Development Specialist

Microsoft Advertising