What you’ll learn
This Learning Path will help you build your knowledge and demonstrate your understanding of native & display advertising, including the Microsoft Advertising platform, solutions, and native & display best practices. It includes:
- A set of interactive, on-demand courses
- A preparation course to get you ready for the exam
- A certification exam to validate and then share your competence
By the end of this learning path, you will:
- Understand the basics of display advertising, including common terms and acronyms
- Create audience ad campaigns on Microsoft Audience Network
- Extend search campaigns to run on the Microsoft Audience Network
- Describe the “what and how” of dynamic remarketing on the Microsoft Audience Network
- Use Facebook import with the Microsoft Audience Network
- Use reporting on the Microsoft Audience Network
See more about the covered topics